No 57 (2025): From Corporate Activism to "Dark PR". Corporate Discourses and their Influence on Public Opinion in the Digital Society

DOI: https://doi.org/10.51698/tripodos.2025.57

Publicades: 18-02-2025

Full Issue

• Tripodos 57 - Full Issue

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Introduction

• From Corporate Activism to “Dark PR:” Corporate Discourses and Their Influence on Public Opinion in the Digital Society

  Leticia Rodríguez Fernández, Grant Ennis

  6-9

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Monogràfic

• Combatting Disinformation: Analyzing Effective Communication Strategies and Tactics for Organizational Resilience

  Ugochukwu Zacky Eze, Chinwendu Judith Zacky-Eze

  10-34

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• La banda fosca del consum de notícies Una revisió sistemàtica d'estudis sobre xarxes de missatgeria privada i periodisme

  Francisco Segado-Boj, José Manuel Noguera-Vivo

  35-58

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• Cuando lo verde no es verde El mensaje de la campaña de sensibilización de la Asociación Portuguesa de Protección del Consumidor (DECO PROTESTE) contra el greenwashing y su recepción por parte de los jóvenes universitarios portugueses

  Célia Belim, Raphaël Baptista

  59-77

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• Unearthing Corporate Greenwashing: A Content Analysis of Sustainability Reporting in the Mining Sector

  Carina Leonhardt, Katherine Guertler

  78-97

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• Dark Public Relations as a strategy to discredit citizen activism. The case of the city of Malaga: from urban forest to gentrification

  Andrea Castro-Martínez, José Luis Torres Martín

  98-117

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Fundamentals

• I think it’s interesting, but irritating. Mobile phones as an advertising medium aimed at Spanish children

  Beatriz Feijoo , Erika Fernández-Gómez

  119-142

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• Football and social media presence in China. A case study of the Spanish First Division Football League

  Haokeqian Ye, Francisco Javier Herrero Gutiérrez, Rafael Galán-Arribas

  143-158

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• Comparative of COVID-19 discourse in conservatives and liberals: The case of Canada, the United States, the United Kingdom, France, Germany, and Spain

  Pedro Marfil, María Hernández Herrarte, Patricia Zamora-Martínez

  159-178

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